Windows of Fortune
For launching satellites, companies, or products, timing is everything. Properly identifying the launch window is the key to success. Thinking ahead saves a bundle along the way. That's why they release megabuck movies around Christmas, and introduce new beers in summer. Be the first to market, and your IPO goes through the roof. Who dares, wins - and big business is only small business with an extra zero on the end, right? So why not shoot 66 satellites into orbit so people can make calls from the same cell phone in Paris, New York, and Tokyo? Wouldn't that be handy? Five billion dollars down the road, however, those 66 satellites are just so many runaway balloons, with the project running out of gas, and five big ones down the drain. Sorry, Iridium, no new quillionaires this time.
His Holiness the Pope has got a business to run too. He might not do a deal a minute, but his church could easily apply for bragging rights as the oldest and most powerful corporation on Earth, able to raise hell and get away with murder. In Japan the law is dealing swiftly with rogue cults that show no respect towards life. But the church of Christ has quite a few extra zeros on the end.
Which directly leads us to this month's main topic: PINK. April is the month when people engage in popular team activities such as sitting in groups under cherry trees, delighting in the beauty of nature, and trying to get other people drunk by constantly topping up their glasses. It's also the time of the year when the love hotel business is picking up again. And when breweries are making last-minute preparations to launch yet another super dry/ice beer that is just as wet and liquid as those of years before. But who cares? As long as the timing is right . . .
stephan hauser